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We consult with traditional and digital printers worldwide, in the development of key business, marketing, sales, sales management and customer service strategies and tactics, to best guarantee the successful transition of traditional printers and other print providers to the new digital technologies (from pre-media to digital printing to database development/management to mailing/fulfillment). Our consulting expertise is based on practical experience as to what is working with digital providers and printers include: The development of strategic business and market plans for successful entry into the digital environment. Branding your digital products, process and services to differentiate you from other traditional and digital competitors. Training sales people to successfully sell digital print. Creating cost effective advertising and promotional programs. Pinpointing prime prospects and a time effective prospecting system to produce digital clients, faster. Educating all customer contact representatives (including customer service and technicians, as well as sales representatives) in “Solutions Selling” to provide all digital customers with suggestions on how to improve return on their print investments (HRP), versus just a lower price on their current print products. Creating the best organization and management structure to best assure success in your digital efforts. Interested in what we are doing in developing systems for Web-to-Print and creating Internet communications systems and communications with clients. Check out Terry A. Nagi's I-COM articles in www.ondemandjournal.com 202-342-1727 www.terryanagi.com www.salesrepsearch.com www.printsalesconsult.com www.digitalprintresources.com . . · | ||||||||||||||||||||||||||||||
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